felani.am · The front desk

Every call answered, day or night.

The felani.am front desk picks up on the first ring, knows your regular callers by name, checks your real calendar and books the appointment. Anything that would go out in your name waits for your OK.

How it works

There's a line

The phone work is fast and routine, so the front desk does it alone. Anything that speaks for you, or can't be undone, stops at the line and waits.

It handles alone

No approval needed
  • Answers every call, 24/7
  • Recognizes a known caller by name
  • Checks your real calendar
  • Books the appointment
  • Takes a proper message
  • Transfers to your cell when it matters

It waits for you

Your say-so first
  • Any text or email reply it drafts
  • Anything that would go out as you
  • Anything that can't be undone

Your say-so

Approve with one word

After a call, the front desk drafts the follow-up and texts it to you, numbered. You answer from wherever you are. Nothing goes out in your voice until you do.

1Send draft 1 as written.
2 noDrop draft 2.
3 tell them…Rewrite draft 3 with your note, then send.
Front deskExample
Drafts · 3 waiting1 · Reply to Dana: "You're booked Tuesday at 9. See you then."
2 · Reply to unknown caller: "Thanks for calling, we'll be in touch."
3 · Reply to Marcus about a quote
1
✓ Sent to Dana
2 no
✓ Dropped
3 tell them Tuesday works
Draft 3 · revised"Hi Marcus, Tuesday works for us. We'll confirm a time by tonight."
✓ Sent to Marcus

Why the first ring matters

Speed wins the job

Most callers who hit voicemail don't leave one. They call the next number on the list.

100×

more likely to reach a lead when you respond in 5 minutes instead of 30.

78%

of buyers go with the business that responds first.

Ring 1

is when the front desk answers, including at 2 a.m. on a Sunday.

Figures: MIT / InsideSales lead response study; Lead Connect buyer survey.

The company

A product company run by agents

felani.am builds products and runs them with AI agents. The agents handle the repeatable work: research, triage, drafting and operations. That leaves human time for the part only a person can do, which is talking to customers.

The front desk is the first product. It runs on the same system the company runs on.

WorkDone by
Answering callsAgent
Research & triageAgent
DraftingAgent
Operations & monitoringAgent
Anything sent in your nameYou
Customer conversationsTony

Founder

Built by someone who's worked the floor

Stop 1

Warehouse operations

High-volume fulfillment, quality assurance and WMS workflows.

Taught me: a process only works if the night shift can run it.

Stop 2

Enterprise IT support

Hardware and software troubleshooting, OS migrations, user support at scale.

Taught me: people forgive downtime they were warned about.

Now

felani.am

An agent-run product company. First product: the front desk.

Taught me: the best automation is the one nobody notices.

Now taking first customers

Hear it answer a call

Book 30 minutes. You'll hear the front desk take a live call, and we'll work out whether it fits how calls reach your business today.

  • 1You tell me how calls reach you now, and what happens to the ones you miss.
  • 2You hear the front desk answer, book and hand off, live.
  • 3If it fits, we set a date for it to start answering your line.
Book a call on Calendly →
calendly.com/felaniamllc